My Blog...

Nov 17, 2018

November

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Google Analytics - Creating a Page Recommender

This is a series of blog posts that lead up to creating a page recommendation engine (ie: "next steps" or "people who viewed this page also ...

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Nov 01, 2017

November

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Google Analytics - Integration for Marketo

If you use a marketing automation software (like Marketo or ClickDimensions), you'll likely be collecting user-level data (ie: pageviews, em...

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Oct 07, 2017

October

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How To Pick An SEO Vendor

At some point, most businesses come to the realization that they need a concerted effort to boost their SEO. After all, you're getting 60...

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Oct 03, 2017

October

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How to change your domain name without ruining your SEO.

Changing your domain might seem super daunting - not only are you migrating to a new site, but you have a new brand to worry about - font...

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Sep 30, 2017

September

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Should I bid on brand name keywords (my own or competitors)?

Chances are, you've either read something that says you should always bid on your brand keyword or someone's bidding on your brand, and you'...

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Apr 18, 2017

April

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Google Analytics - Simple way to get Client ID with Universal Analytics

This is an easy method of being able to query user-level information using the Google Analytics API because everyone will have the ability t...

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Apr 10, 2017

April

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Google Analytics - Query User-Level Data without Client ID or User ID

This is a somewhat complicated method of getting user data, but you can do it immediately begin using it in most cases without having to col...

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